Innovative Web Design and Application Development Glossary of Terms

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Search Engine Optomization
The process of altering web pages to correct errors and add strategically placed keywords with the goal of achieving better placement in the search engines.

PawPrint believes that this is an intrinsic part of authoring any web site and despite the claims of many companies that specialize in SEO only, should not be necessary if the page was designed correctly from the outset.

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